Tag Archives: public relations
Use New Media Communication: Boost Your Business
Small businesses with limited resources can benefit from simple online strategies such as blogging, or participating in social networking sites (Twitter, Facebook, Linked In). High Technology Development Corporation (HTDC) is partnering with Big Island groups to conduct a workshop about … Continue reading
Filed under New Media, Online Reputation Management, Speaking Engagements
Storytelling at its best: Micaela and Manti Teo
Friends of our family had an uplifting experience with Punahou’s football star Manti Teo this holiday season. Read about fourth grader Micaela Kauhane getting his glove. Beyond being a story of inspiration, it’s a story of character. And, it’s an … Continue reading
Filed under General Public Relations, Storytelling
Greening an Event
Whew! It sure ain’t easy being green. Taking measures to be conscious can be expensive, filled with multiple valid considerations and a hard sell. Today our client, Puna Geothermal Venture celebrated its 15-year anniversary. It was the culmination of many months … Continue reading
Filed under Events, General Public Relations, Green Communication
Note to self: Mics are always live
How many times will high-profile people and politicians embarass themselves by saying something off-the-cuff not thinking the nearby mic is live? The most recent blunder of this sort involves PA Governor, Ed Rendell, commenting at the National Governors’ Conference on the … Continue reading
Fast Forward by Retreating
Recently, we conducted a communication retreat for one of our clients, a long-standing kama’aina family. The purpose of the time spent together was to understand the company history, determine communication needs and PR opportunities and to develop a communication strategy … Continue reading
Filed under Employee Engagement, General Public Relations
Private jets in a challenged economy?
This is one of those moments where any PR professional worth anything are thinking to themselves: Did they discuss this with their PR folks? It will be replayed in the media over and over and over: “It’s almost like seeing … Continue reading
Inside-Out
One of the strategies we use to strengthen our clients’ brands is developing employees as ambassadors for their company. When internal messaging is consistent with what is being promoted outside of the organization, employees enhance the advertising and public relations efforts. Everyone is on … Continue reading
Filed under Employee Engagement
A picture says…
Professionals need two things ready to go at all times: A current professional headshot and a short narrative bio. Ours is a visual society, so in instances where there’s a photo included with a write-up, people are more likely to … Continue reading
Filed under General Public Relations, Speaking Engagements
Grab a mic
The speakers circuit holds great potential for people and businesses willing to invest. While many avoid public speaking, others make the time, pick up a Toastmasters membership and hone their message. And, ultimately boost their profile among opinion leaders in … Continue reading
Filed under Speaking Engagements
